Our goal is to always increase your conversion rates and lower your cost per conversion.

Our team has the expertise and necessary tools to achieve your goals in terms of conversion rate and cost per conversion. The optimization phase of a performance based advertising campaign represents 95 % of the work and success. Conversion optimization is the ultimate goal which increases your business opportunities, sales, and revenue.


Conversion rates must meet your target

Real results taken from a campaign managed by Planning Media 

Real results taken from a campaign managed by Planning Media 

The conversion rate is one of the most important metrics to measure your campaign success. This metric is usually used to measure the volume of new business opportunities, new customer acquisition, or sales. 


Conversions must be profitable for your business

Real results taken from a campaign managed by Planning Media 

Real results taken from a campaign managed by Planning Media 

It is important to keep your cost per conversion or cost per purchase at a reasonable price according to your business model. Each sale and business opportunities must be profitable for you and your organization.


powerful science-based OPTIMIZATION ALGORITHMS

95% of your campaign success is due to optimization. We have the ability to very quickly identify the strong and weak campaign elements, allowing us to quickly optimize your campaigns and limit losses. In addition, we have powerful optimization algorithms that optimize bids every 30 minutes.  Those science-based mathematic formulas run through your campaigns and maximizes your cost per acquisition and keep you ahead of your competitors.


After trying several disappointing Paid Search Agencies, we decided to switch to Planning Media. In a very short time, our clients volume has increased. Planning Media is an exceptional team that offer an outstanding customer service and perform very well in campaigns management & optimization.
— Olivier L. Owner - DMO Credit

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